Blog

27
Apr

Channel your factors

Posted by | · · · · · · · · · · · · | The Hunter Blog | No Comments

Context is important. In fact, it’s one of the big three (quasi-stationary equilibria, and construal being the others). One of the suprising things about context is that small differences in situation can elicit large shifts in behaviour – the relationship is […]

Read More
23
Apr

Guest blog for Green Alliance think tank

Posted by | · · · · · · | The Hunter Blog | No Comments

Asked to write a blog for Green Alliance think tank about communication and sustainability. Oliver wrote about normative behaviour – more specifically the injunctive norm (what we’re told is approved of) and the descriptive norm (what we see others doing) employed in service of sustainable behaviour. The Green Alliance blog has many guest bloggers […]

Read More
20
Apr

Where’s our Silicon Valley?

Posted by | · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · | The Hunter Blog | 2 Comments

The French anthropologist Claude Lévi-Strauss (1908-2009) – the father of modern anthropology – notes that Western societies constructed distal concepts such as geography and astrology before developing the proximal ones […]

Read More
07
Apr

Is it all about sales?

Posted by | · · · · · · · · · | The Hunter Blog | No Comments

I was reading Charles K Atkin’s ‘Mass Communication Effects on Drinking and Driving’ ink to PDF download) and a paragraph jumped out. He quotes Smart (1988) saying that “alcohol advertising is, at best, a weak variable affecting alcohol consumption” […]

Read More