Communicating with shape (to the reflexive, too)

Posted by | · · | The Hunter Blog | No Comments

It’s nice to see Sean Duffy and Michelle Verges’ study on the shape of bins from 2009 out in the wild in 2014.


For more tip back to a previous post (bin recycling behaviour).

Here’s their paper in full.

• Oliver (LinkedIn) is author of the behavioural communication book Inspiring Sustainable Behaviour: 19 Ways To Ask For Change published by Routledge, available in most countries.
• Member of the Influence Advisory Panel
• Join the London Behavioural Economics Network Meetup group
• Join the London Behavioural Economics Network on Facebook


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