It’s nice to see Sean Duffy and Michelle Verges’ study on the shape of bins from 2009 out in the wild in 2014.


For more tip back to a previous post (bin recycling behaviour).

Here’s their paper in full.
[br]

[br]


[br]

WE UNDERSTAND[br]HUMAN BEHAVIOUR – AND HOW[br]TO CHANGE IT

[br]

1. Behavioural Insight | 2. Co-creation & Ideation | 3. Communication implementation

[br]

For more speak with Davina (Client Services Director) or Oliver (Founding Director)[br]london@thehuntingdynasty.com[br]+44 (0)843 289 2901

[br]

You might like to read our published books/chapters and[br]twitter @HuntingDynasty

[br]

Also, join the London Behavioural Economics Network Meetup group and Facebook group


[br]
Open PDF in browser, and keep it