Qual: Anthropological Structure & Ethnography





What you get


Anthropological Grid-Group analysis is a tool to explain ‘meaningful interactions’ in groups, commonly used in Fortune 500 companies, including Microsoft.

You’ll understand how your group operates, e.g. It might be as:

  • Withdrawn
  • Or, social democracy
  • Individualist
  • Statist
  • Or, totalitarian, and more

We’ll tell you how to improve/change the culture.

What we do


Usually commissioned via HR or managers, our on-site observations find out how much control is present in the individual, and how participants are controlled by the group – measured using standardised Anthro systems.

Graph the results and report.