Tag archive for ‘Carbon’

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  The height of success

  31/10/10 • (37370http://www.thehuntingdynasty.com/2010/10/the-height-of-success/The+height+of+success2010-10-31+20%3A32%3A17Oliver+Payne)

• UK’s low carbon rewards launch today – Ed Milliband

  01/4/10 • (34530http://www.thehuntingdynasty.com/2010/04/uks-low-carbon-rewards-launch-today-ed-milliband/UK%27s+low+carbon+rewards+launch+today+-+Ed+Milliband2010-04-01+18%3A40%3A48Oliver+Payne)

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  Access without ownership – 3 revolutionary ideas that lighten the carbon burden

  10/9/09 • (18485http://www.thehuntingdynasty.com/2009/09/access-without-ownership-3-revolutionary-ideas-that-lighten-the-carbon-burden/Access+without+ownership+-+3+revolutionary+ideas+that+lighten+the+carbon+burden2009-09-10+06%3A03%3A56Oliver+Payne)

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  Carpet Bomb: The first carbon-free carpet company

  23/7/09 • (11300http://www.thehuntingdynasty.com/2009/07/carpet-bomb-the-first-carbon-free-carpet-company/Carpet+Bomb%3A+The+first+carbon-free+carpet+company2009-07-23+19%3A17%3A37Oliver+Payne)

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  80% cut by 2050? I can’t wait!

  27/6/09 • (11450http://www.thehuntingdynasty.com/2009/06/80-cut-by-2050-i-cant-wait/80%25+cut+by+2050%3F+I+can%27t+wait%212009-06-27+16%3A21%3A27Oliver+Payne)

1. How to make a New Year’s resolution that will last forever – the science of habit formation
   
2. Driving the wrong point? UK Gov ‘Think!’ drink drive campaign
   
3. Your behaviour is unsuitable
   
4. Finding your target market – lessons from the ‘Nigerian scam’ email
   
5. When ’somewhat likely’ means a lot more likely – the mere exposure effect
   
6. Wisdom, and crowds
   
7. Neither sermons nor silence
   
8. ‘Dispense With A Horse’ – the problems with a high cost-of-thought
   
9. The point of zero distance, pensions, droughts, and TV ads
   
10. Driving habits
    

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Recent comments: Hunter Blog & News

• Bobble Bardsley: Taking a social angle seems to make sense – so I'd go all-out on an ad in the style of Google's 'life stories' type of ads. A social timeline showing tweets, status updates, and photos of a group of friends on a night out, beer in hand (assuming that's allowed under...
• Doug: Excellent analysis and commentary. Consistent with what leading brand companies (Target, Sprint, Campbell's, Eli Lilly, P&G…) are doing with Habit Marketing techniques.
• Sandy: It great article which they solved the problem using the classic David and Goliath approach: Goliath expected a physical fight, David knew he couldn’t compete directly so changed the fight to a slingshot competition without telling Goliath. In which the marketeers’ gift along with the ad...
• Patrick Ladbury: Hi Oliver – really useful and interesting article – one question that occurs – the examples you gave were all run seperately – is there an example which combines all three ideas (name, pair and shape) or would that not work? For example would people opt out of the extra...
• Andreas Maaløe: Great read. Perhaps one of the answers to that very specific question: “where is our Silicon Valley”? Is that it is all around us. Innovative businesses and government offices can easily co-create using insights from various behavioral studies for the same reasons that Apple is popular in...

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