Blog

11
Nov

Not so added value

Posted by | · · · · · | The Hunter Blog | No Comments

Imagine you’re working in an electronics shop. A new gadget just came out – say, an iPod – and you’re in charge of putting together an offer for the first few days. Bundles are always good, you’re thinking, so you add a free song download – it doesn’t cost the company much, but it’s an […]

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01
Jun

Missing: healthy choice

Posted by | · · · · · · · · · · · · · · · · | The Hunter Blog | 1 Comment

The UK House of Lords Select Committee Behavioural Change Report was released on 19th July 2011. It’s an interesting read. However, more interesting is the transcript of evidence taken before The Select Committee that led to the report […]

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19
Mar

The dinner party kit: a bluffer’s guide to behavioural economics

Posted by | · · · · · | The Hunter Blog | 5 Comments

Now that Cameron and Obama are talking about behavioural economics you need an opinion on it. And one that’s better than ‘I read a bit of.. ermmm, that book, Nudge, yeah’. So here’s your dinner party…

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