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margin of error

June 15, 2019

How many people do I need to test on? (Answer: It’s not as many as you think.)

by Oliver Payne

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  • Nudging by banks – is it 2018… or 1943? October 16, 2019
  • We are ancient creatures in modern times, fit for a world that no longer surrounds us August 16, 2019
  • How many people do I need to test on? (Answer: It’s not as many as you think.) June 15, 2019
  • Can bin setup in your office affect recycling behaviour? March 14, 2019
  • The ABC of RCTs January 29, 2019
  • Trying to find the tallest dwarf: A/B testing can be problematic November 21, 2018
  • The Hunting Dynasty 2018: a great year of improving – and proving – behaviour November 4, 2018
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The Hunter Blog

  • Nudging by banks – is it 2018… or 1943? October 16, 2019
  • We are ancient creatures in modern times, fit for a world that no longer surrounds us August 16, 2019
  • How many people do I need to test on? (Answer: It’s not as many as you think.) June 15, 2019
  • Can bin setup in your office affect recycling behaviour? March 14, 2019
  • The ABC of RCTs January 29, 2019
  • Trying to find the tallest dwarf: A/B testing can be problematic November 21, 2018
  • The Hunting Dynasty 2018: a great year of improving – and proving – behaviour November 4, 2018

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