Tag archive for ‘Twitter’

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  The media informs our choice in way they don’t realise. (And nor do we.)

  04/5/12 • (47655http://www.thehuntingdynasty.com/2012/05/the-media-informs-our-choice-in-way-they-dont-realise-and-nor-do-we/The+media+informs+our+choice+in+way+they+don%27t+realise.+%28And+nor+do+we.%292012-05-04+10%3A42%3A51Oliver+Payne)

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  Twitter means business: products that give you feedback

  10/8/09 • (12810http://www.thehuntingdynasty.com/2009/08/twitter-means-business/Twitter+means+business%3A+products+that+give+you+feedback2009-08-10+09%3A11%3A27Oliver+Payne)

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  Sustainable challenger brands need to look at social media with ’soft eyes’

  03/8/09 • (11823http://www.thehuntingdynasty.com/2009/08/sustainable-challenger-brands-need-to-look-at-social-media-with-soft-eyes/Sustainable+challenger+brands+need+to+look+at+social+media+with+%27soft+eyes%272009-08-03+10%3A58%3A41Oliver+Payne)

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  Domino’s Clean Graffiti ads show dirty thinking

  16/7/09 • (11091http://www.thehuntingdynasty.com/2009/07/dominos-clean-graffiti-ads-show-dirty-thinking/Domino%27s+Clean+Graffiti+ads+show+dirty+thinking2009-07-16+14%3A58%3A10Oliver+Payne)

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  World Wildlife Fund uses the hive

  09/7/09 • (9991http://www.thehuntingdynasty.com/2009/07/world-wildlife-fund-uses-the-hive/World+Wildlife+Fund+uses+the+hive2009-07-09+11%3A21%3A30Oliver+Payne)

1. How to make a New Year’s resolution that will last forever – the science of habit formation
   
2. Driving the wrong point? UK Gov ‘Think!’ drink drive campaign
   
3. Your behaviour is unsuitable
   
4. Finding your target market – lessons from the ‘Nigerian scam’ email
   
5. When ’somewhat likely’ means a lot more likely – the mere exposure effect
   
6. Wisdom, and crowds
   
7. Neither sermons nor silence
   
8. ‘Dispense With A Horse’ – the problems with a high cost-of-thought
   
9. The point of zero distance, pensions, droughts, and TV ads
   
10. Driving habits
    

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Recent comments: Hunter Blog & News

• Bobble Bardsley: Taking a social angle seems to make sense – so I'd go all-out on an ad in the style of Google's 'life stories' type of ads. A social timeline showing tweets, status updates, and photos of a group of friends on a night out, beer in hand (assuming that's allowed under...
• Doug: Excellent analysis and commentary. Consistent with what leading brand companies (Target, Sprint, Campbell's, Eli Lilly, P&G…) are doing with Habit Marketing techniques.
• Sandy: It great article which they solved the problem using the classic David and Goliath approach: Goliath expected a physical fight, David knew he couldn’t compete directly so changed the fight to a slingshot competition without telling Goliath. In which the marketeers’ gift along with the ad...
• Patrick Ladbury: Hi Oliver – really useful and interesting article – one question that occurs – the examples you gave were all run seperately – is there an example which combines all three ideas (name, pair and shape) or would that not work? For example would people opt out of the extra...
• Andreas Maaløe: Great read. Perhaps one of the answers to that very specific question: “where is our Silicon Valley”? Is that it is all around us. Innovative businesses and government offices can easily co-create using insights from various behavioral studies for the same reasons that Apple is popular in...

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